THINK R.E.D - Riders Educating Drivers by thanking them. We all love to be appreciated and thanked when we do something for other. Drivers are no difference. Horse riding accidents are increasing, so even though there is great work out there to promote rider safety, it is not getting through to many drivers. So Equisafety to promoting R.E.D. YOU can make a difference by thanking a driver that slows for you. They may then do it again for another rider, how many need it more. Immediate positive responses will make a difference in drivers attitudes to riders on the road.